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Simulmedia Announces Partnership with M3 MI's MARS Consumer Health Study to Enable Pharma Marketers to Reach Target Patient Audiences Through Consent-Based Data

Source :
Business Wire. September 17, 2024
Publication Year :
2024

Abstract

Leveraging M3 MI's (formerly Kantar Media Healthcare Research) self-reported, survey-based healthcare data, Simulmedia's enhanced offering provides pharma marketers with future-proof, privacy-compliant targeting across streaming TV. NEW YORK -- Simulmedia is [...]

Details

Language :
English
Database :
Gale General OneFile
Journal :
Business Wire
Publication Type :
News
Accession number :
edsgcl.808924741