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Being seen: how Dark Matter joins the dots between books and Black readers: Dark Matter marketing agency founder Micallar Walker on how she found a niche in publishing

Authors :
Jones, Philip
Source :
The Bookseller. October 11, 2024 Issue 6083, p8, 2 p.
Publication Year :
2024

Abstract

Dark Matter is a Black woman-owned, inclusive marketing agency that works collaboratively to connect culture with Black audiences. It was set up by Micallar Walker, a Dubai-based film marketeer, who, [...]

Details

Language :
English
ISSN :
00067539
Issue :
6083
Database :
Gale General OneFile
Journal :
The Bookseller
Publication Type :
Periodical
Accession number :
edsgcl.812247898