A 'Seabiscuit' stampede: For sports publishers, it's the Seabiscuit phenomenon by a length; Olympics show; sports bios place

Authors :: McEvoy, Dermot
Source :: Publishers Weekly. March 25, 2002, Vol. 249 Issue 12, p23, 8 p.
Publication Year :: 2002
Abstract: IF IMITATION IS THE SINCEREST form of flattery, then the sports publishing industry must be cloning itself silly over the remarkable success of Laura Hillenbrand's Seabiscuit (Random House). For years, [...]

Subjects :: Books -- Marketing -- Media coverage
Publishing industry -- Marketing -- Media coverage
Horse-racing -- Media coverage -- Marketing
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