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47th Annual: 100 Leading National Advertisers

Authors :
Endicott, R. Craig
Source :
Advertising Age. June 24, 2002, Vol. 73 , S1
Publication Year :
2002

Abstract

The general economic malaise and numbing events of Sept. 11 combined to press the nation's 100 Leading National Advertisers into reducing their collective advertising to $80.94 billion in 2001, down […]

Details

Language :
English
ISSN :
00018899
Volume :
73
Database :
Gale General OneFile
Journal :
Advertising Age
Publication Type :
Periodical
Accession number :
edsgcl.87928885