Feeling hot hot hot: just a few years ago, 'fast casual' was a curious term. Today, it's a sizzling opportunity. But how many franchisees will get a crack at it? Not everyone. (Trends: Cover Story)

Authors :: Brooks, Steve
Source :: Restaurant Business. Sept 15, 2002, Vol. 101 Issue 15, p37, 5 p.
Publication Year :: 2002
Abstract: FOR GREG DOLLARHYDE, the past few months have been fast--and anything but casual. Four years ago, after Popeyes' parent and franchising giant AFC Enterprises narrowly missed buying the Baja Fresh [...]

Subjects :: Fresh Enterprises Inc. Baja Fresh Mexican Grill -- Buildings and facilities
Restaurant industry -- Buildings and facilities
Business
Food and beverage industries

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