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Wow! It's, like, ET on MTV: to get young demo for parent show, Entertainment Tonight taps into its cable cousins. (Programming)

Authors :
Albiniak, Paige
Source :
Broadcasting & Cable. November 18, 2002, Vol. 132 Issue 47, p12, 2 p.
Publication Year :
2002

Abstract

While ET on MTV has the Entertainment Tonight brand all over it, the show feels totally MTV. But the point of putting FT on MTV. as well as on its [...]

Details

Language :
English
ISSN :
10686827
Volume :
132
Issue :
47
Database :
Gale General OneFile
Journal :
Broadcasting & Cable
Publication Type :
Periodical
Accession number :
edsgcl.94591141