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Enriching the Inoculation Construct: The Role of Critical Components in the Process of Resistance.

Authors :
Pfau, Michael
Tusing, Kyle James
Koerner, Ascan F.
Lee, Waipeng
Godbold, Linda C.
Penaloza, Linda J.
Yang, Violet Shu-Huei
Hong, Yah-Huei
Source :
Human Communication Research. Dec 1997 24(2):187-215.
Publication Year :
1997

Abstract

Tests effectiveness of inoculation treatments on 790 undergraduate students. Probes relationship between threat and involvement, their role in inoculation, and nature of cognitive processes triggered via inoculation. Suggests inoculation elicits threat, threat contributes to resistance, and resistance is most pronounced for more involved receivers and on behalf of more involving topics. Reveals a process more intricate than initially predicted. (PA)

Details

Language :
English
ISSN :
0360-3989
Volume :
24
Issue :
2
Database :
ERIC
Journal :
Human Communication Research
Publication Type :
Academic Journal
Accession number :
EJ553720
Document Type :
Journal Articles<br />Reports - Research