Author: "Ting-Yuan Huang" / Topic: hedonic pricing - Searchworks@Jio Institute Digital Library Search Results

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Start Over Author "Ting-Yuan Huang" Topic hedonic pricing

2 results on '"Ting-Yuan Huang"'

1. Hedonic Pricing Method, the Third Law of Demand, and Marketing Strategy: An Abstract

Author: Chih-Ning Chu, Ting-Yuan Huang, and Sandra S. Liu
Subjects: Microeconomics, Third law, business.industry, Economics, Hedonic pricing, business, Marketing strategy
Abstract: The main contributions of this paper can be divided into the theoretical side and the empirical side.
Published: 2017

2. Reexamination of the IKEA Effect Using the Hedonic Pricing Method.

Author: Chih-Ning Chu, Wenkai Zhou, and Ting-Yuan Huang
Subjects: HEDONISTIC consumption, PRICING
Published: 2019

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