Search

Your search keyword '"Interactive technology"' showing total 286 results
Start Over Descriptor "Interactive technology" Topic online services
286 results on '"Interactive technology"'

1. Systematic approach for designing hypermedia environments for teaching and learning. (Instructional media initiatives: focusing on the educational resources center at Thirteen/WNET, New York, New York)

Author

Vrasidas, Charalambos

Subjects
Educational technology -- Usage -- Research -- Reports, Interactive media -- Usage -- Reports -- Research, Distance education -- Research -- Reports -- Usage, Teachers -- Training, Online services -- Usage, Teacher centers -- Reports -- Usage -- Research, Interactive computer systems -- Usage -- Reports -- Research, Educational research -- Reports -- Usage -- Research, Internet -- Usage -- Research -- Reports, Education, Cable television/data services, Interactive technology, Online services, Internet, Technology in education, Usage, Research, Reports, Training
Abstract

This paper will present a systematic approach for designing hypermedia environments for online learning. First, I will discuss distance education, online courses, and general considerations for designing online learning environments. Second, I will present a brief history and definition of hypermedia, its attributes, and theoretical background. Third, I will present and discuss a systems approach to developing hypermedia to be used as part of courses and learning environments delivered on the Internet. Issues relating to structuring of the information, branching and interactivity, user interface, and navigation will be discussed in detail., TECHNOLOGY AND DISTANCE EDUCATION Recent advances in telecommunications and microcomputers are changing the way we interact with each other, communicate, and access information. The world is becoming a global network [...]

Published
2002

2. Using interactive web sites to enhance mathematics learning. (Principles and Standards)

Author

Rich, Wendy and Joyner, Jeane

Subjects
Educational technology -- Innovations -- Equipment and supplies -- Study and teaching, Interactive media -- Usage -- Equipment and supplies -- Study and teaching, Mathematics teachers -- Equipment and supplies -- Study and teaching, Online services -- Usage -- Innovations -- Equipment and supplies -- Study and teaching, Interactive computer systems -- Usage -- Equipment and supplies -- Study and teaching, Mathematics -- Study and teaching -- Equipment and supplies, Education, Mathematics, Cable television/data services, Interactive technology, Online services, Technology in education, Usage, Innovations, Study and teaching, Equipment and supplies
Abstract

Few would argue that computers and Internet technology can positively influence teaching and learning. Unfortunately, teachers face many hurdles when integrating technology with a high-quality mathematics instructional program. Several resources [...]

Published
2002

3. Promoting interactive learning through contextual interfaces on a Web-based guided discovery CAL

Author

Jih, Hueyching Janice

Subjects
Cable television/data services, Educational/training software, Interactive technology, World Wide Web, Online services, Technology application, Internet, Computer software industry -- Product information -- Technology application, Interactive media -- Product information -- Technology application, Instructional materials industry -- Product information -- Technology application, Online services -- Usage -- Product information -- Technology application, World Wide Web -- Usage -- Product information -- Technology application, Interactive computer systems -- Product information -- Technology application, Educational software -- Design and construction -- Product information -- Usage -- Technology application, Internet -- Technology application -- Product information
Abstract

Interactive courseware not only provides learners with adequate support and stimulated features which inspire learners with active, constructive, attitudes toward message/activities embedded in courseware, but also encourage learners in the […]

Published
2001

4. Developing a scale to measure the interactivity of websites

Author

Liu, Yuping

Subjects
Web sites, Online services, Interactive media, Interactive computer systems, Company Web site/Web page, Web site/Web page development, Cable television/data services, Online services, Interactive technology, Advertising, marketing and public relations, Business
Abstract

This article describes the development and validation of a scale measuring the interactivity of websites. Three studies were conducted to verify the factor structure, content validity, discriminant validity, and reliability [...]

Published
2003

5. Technology in distance education: a global perspective to alternative delivery mechanisms

Author

Hunter, M. Gordon and Carr, Peter

Subjects
Cable television/data services, Interactive technology, Information technology, Online services, Technology application, Training services, Interactive media -- Usage -- Technology application, Distance education -- Services -- Technology application -- Usage, Information technology -- Usage -- Services, Online services -- Usage -- Services, Interactive computer systems -- Usage -- Technology application, Universities and colleges -- Services -- United States, Employee training -- Technology application -- Usage, Education -- Services -- United States
Abstract

Technology is providing a positive impact on delivery mechanisms employed in distance education at the university level. Some institutions are incorporating distance education as a way to extend the classroom. […]

Published
2002

6. R/GA rising: 12 new-client wins and innovative technology initiatives give this midsize agency an edge

Author

Cheng, Kipp

Subjects
R/GA Media Group -- Management, Interactive media -- Management, Advertising agencies -- Management, Online services -- Management, Interactive computer systems -- Management, Advertising, marketing and public relations, Business, general, Cable television/data services, Company business management, Interactive technology, Online services, Management
Abstract

When it came time for the staff of Adweek's IQ to put together our annual special report spotlighting best interactive agencies, the hardest part was selecting a single agency as [...]

Published
2002

7. Custom pages on-the-fly: a new model of interactivity emerges on the Web

Author

Dysart, Joe

Subjects
Interactive media -- Management, Online services -- Management, Interactive computer systems -- Management, Business, Library and information science, Cable television/data services, Company business management, Interactive technology, Online services, Management
Abstract

Going beyond showy and gratuitous interactivity for its own sake, a number of innovative Web designers these days are offering their visitors custom World Wide Web pages on-the-fly. They have [...]

Published
1998

8. Marketing CD-ROM and other electronic library services: librarians must utilize multimedia to help market their libraries to ensure growth and survival

Author

Cihak, Herb

Subjects
Company marketing practices, Cable television/data services, Interactive technology, Online services, Presentation graphics software, University of Kentucky. College of Law, Interactive media -- Usage, Optical disks -- Usage -- Marketing, Online services -- Usage -- Marketing, CD-ROM databases -- Marketing -- Usage, Interactive computer systems -- Usage, Presentation software -- Usage -- Marketing, Libraries -- Marketing -- Usage
Abstract

In his January 1997 CD-ROM Librarian editorial, Paul Nicholls wrote that libraries were doing very little with multimedia except for 'exploiting the new multimedia and interactive reference tools, and circulating […]

Published
1997

9. Taking ATM home

Author

Sharpe, Randy and Lalani, Hamid

Subjects
ATM, Cable television/data services, Interactive technology, Online services, Interactive media -- Analysis, Asynchronous communications -- Evaluation -- Analysis, Online services -- Evaluation, Interactive computer systems -- Analysis
Abstract

Unified end-to-end ATM transmission makes sense for all end-to-end communications to the home over interactive broadband networks. Its cost is comparable to - or even lower than - alternatives, and […]

Published
1995

10. Interactive video gets bigger play

Author

Katzman, Jodi B. and Bovet, Susan Fry

Subjects
Audio-visual materials -- Usage -- Innovations, Public relations agencies -- Innovations -- Usage, Public relations -- Innovations -- Usage, Interactive media -- Usage, Online services -- Innovations -- Usage, Interactive computer systems -- Usage, Advertising, marketing and public relations, Business, Cable television/data services, Interactive technology, Online services, Usage, Innovations
Abstract

Satellite media tours and conferences are booming as producers, public relations firms and clients stage interactive video events While VNR was the buzzword of the '80s, interactive is the video [...]

Published
1995

11. Reality bytes

Author

Oppenheimer, Todd

Subjects
Interactive media -- Finance, Online services, Interactive computer systems -- Finance, Mass communications, Publishing industry, Cable television/data services, Interactive technology, Company financing, Online services, Finance
Abstract

Is the new electronic media industry booming or going bust? For readers of the news it's hard to tell. One day, high-tech businesses are faltering and the Internet's choking on [...]

Published
1996

12. How to use server side includes. (Expert Help)

Author

Concannon, Lance

Subjects
Internet/Web server software, Cable television/data services, Computer programming, Interactive technology, Online services, Interactive media -- Methods, Computer programming -- Methods, Online services -- Design and construction -- Methods, Web sites -- Design and construction, Software support services -- Methods, Interactive computer systems -- Methods, Internet server software -- Methods
Abstract

If you're looking for an elegant way to make site-wide changes to your navigation - or just want to simplify your pages and manage them easily- Server Side Includes are […]

Published
2002

13. The new masters

Author

Parker, Scott

Subjects
Cable television/data services, Interactive technology, Online services, Market trend/market analysis, Computer services industry, Interactive media -- Analysis -- Forecasts and trends, Computer services industry -- Analysis -- Forecasts and trends, Online services -- Design and construction -- Analysis -- Forecasts and trends, Web sites -- Design and construction, Software support services -- Analysis -- Forecasts and trends, Interactive computer systems -- Analysis -- Forecasts and trends
Abstract

The webmaster's art is changing fast. As sites become increasingly important to the plans of most organisations, a spot of HTML know-how just won't cut it any more. Running the […]

Published
2002

14. Forging ahead: After a rough year, there are a number of agencies still standing. But these four are moving ahead

Author

Larson, Christine

Subjects
Tribal DDB Worldwide -- Management, Chemistri -- Management, Modem Media -- Management, Exile On Seventh -- Management, Internet/Web advertising -- Management, Interactive media -- Management, Advertising agencies -- Management, Online services -- Management, Interactive computer systems -- Management, Advertising, marketing and public relations, Business, general, Cable television/data services, Company business management, Interactive technology, Internet/Web advertising, Online services, Management
Abstract

If there's one thing i-shops learned this year, it's that success is relative. In any year before 2001, no interactive agency with declining revenues, layoffs or significant client losses would [...]

Published
2002

15. Shock troops

Author

Voight, Joan, Taylor, Cathy, and Krantz, Michael

Subjects
Chaffee, Todd -- Management, Stone, Dan -- Management, Madsen, Hunter -- Management, JWT/i.e. -- Officials and employees, Visa Inc. -- Officials and employees -- Management, Turner Interactive Marketing and Sales -- Officials and employees, Interactive media -- Officials and employees, Electronic marketing -- Officials and employees, Online services -- Officials and employees, Database industry -- Officials and employees, Interactive computer systems -- Officials and employees, Advertising, marketing and public relations, Mass communications, Cable television/data services, Database industry, Company business management, Interactive technology, Online services, Management, Officials and employees
Abstract

One day Hunter Madsen was talking to a skeptical advertiser about Internet links--the on-screen words or icons that take users from one World Wide Web location to another with the [...]

Published
1996

16. WebLearn: A Common Gateway Interface (CGI)-Based Environment for Interactive Learning

Author

FERNANDEZ, GEORGE

Subjects
Cable television/data services, Multimedia technology, Educational/training software, Interactive technology, World Wide Web, Online services, Technology application, Internet, Royal Melbourne Institute of Technology -- Research -- Technology application, Computer software industry -- Product development, Technology -- Usage -- Research, Instructional materials industry -- Product development, Online services -- Usage -- Product development, World Wide Web -- Usage -- Technology application -- Research, Multimedia technology -- Usage -- Technology application -- Research, Educational research -- Research -- Technology application -- Usage, Internet -- Technology application -- Research -- Usage, Educational software -- Product development -- Usage, Common Gateway Interface -- Technology application -- Research -- Usage, Interactive media -- Usage -- Technology application -- Research, Interactive computer systems -- Usage -- Technology application -- Research, Education -- Australia -- United States
Abstract

Much has been said about the multimedia capabilities of the World Wide Web (WWW or Web), and the new possibilities that this offers to deliver media elements such as video, […]

Published
2001

17. A Case Study of the Development and Project Management of a Web/CD Hybrid Application

Author

PHILLIPS, ROB

Subjects
Cable television/data services, Multimedia technology, Educational/training software, Interactive technology, World Wide Web, Online services, Technology application, Computer software industry -- Product development -- Services, Interactive media -- Usage -- Technology application -- Research, Technology -- Usage -- Research, Instructional materials industry -- Product development -- Services, Online services -- Services -- Product development -- Usage, World Wide Web -- Usage -- Technology application -- Research, Multimedia technology -- Usage -- Technology application -- Research, Interactive computer systems -- Usage -- Technology application -- Research, Educational research -- Research -- Technology application -- Usage, Education -- United States, Educational software -- Product development -- Services -- Usage
Abstract

This article discusses the process of developing educationally effective interactive learning environments in the context of a case study of a staff development program about outcomes-based course design. Aspects of […]

Published
2001

18. Speculations on Design Team Interactions

Author

HEDBERG, JOHN and SIMS, ROD

Subjects
Cable television/data services, Educational/training software, Multimedia technology, Company business management, Interactive technology, Online services, Technology application, Interactive media -- Usage -- Technology application, Computer software industry -- Product development, Technology -- Usage, Instructional materials industry -- Product development, Online services -- Usage -- Product development, Computer managed instruction -- Management -- Technology application -- Usage, Multimedia technology -- Usage -- Technology application, Computer-based training -- Management -- Technology application -- Usage, Interactive computer systems -- Usage -- Technology application, Education -- Management -- United States, Educational software -- Product development -- Usage
Abstract

This article examines the design approaches possible with modem views of learning and the outcomes being achieved. It speculates that new types of design dialogues are important if the products […]

Published
2001

19. Formative Evaluation of Synchronous CMC Systems for a Learner-Centered Online Course

Author

CHOU, C. CANDACE

Subjects
Research and development, Cable television/data services, Multimedia technology, Interactive technology, Online services, Technology application, University of Hawai'i -- Research -- Technology application, Interactive media -- Usage -- Technology application -- Research, Technology -- Usage -- Research, Telematics -- Usage, Online services -- Usage, Multimedia technology -- Usage -- Technology application -- Research, Interactive computer systems -- Usage -- Technology application -- Research, Educational research -- Research -- Technology application -- Usage, Industrial research -- United States, Education -- United States, Research institutes -- Technology application -- Research -- Usage
Abstract

This research used formative evaluation methods to examine a number of synchronous computer-mediated communication (CMC) systems for online learning. CMC systems provide an ideal venue for both knowledge construction and […]

Published
2001

20. 'GIVING CONTROL OVER DESTINIES': STUDENTS PERSPECTIVES OF AN INNOVATIVE CROSS-CULTURAL TEACHER EDUCATION PROGRAM

Author

YORK, FRANK and HENDERSON, LYN

Subjects
James Cook University -- Services, Adult education -- Services -- Product information -- Social aspects, Videoconferencing -- Product information -- Social aspects, Education, Rural -- Social aspects -- Product information, Instructional materials industry -- Product information -- Services -- Training -- Social aspects, Online services -- Social aspects -- Product information -- Services, Book publishing -- Product information -- Services -- Social aspects -- Training, Domestic policy -- Product information -- Social aspects, Indigenous peoples -- Education -- Product information -- Social aspects -- Training, Educational software -- Services -- Product information -- Social aspects, Interactive media -- Social aspects -- Product information, Distance education -- Social aspects -- Product information, Intercultural communication -- Social aspects -- Product information, Telecommunications services industry -- Social aspects -- Product information -- Services -- Training, Educational services industry -- Social aspects -- Product information -- Services -- Training, Interactive computer systems -- Social aspects -- Product information, Textbooks -- Product information -- Services -- Social aspects, Communications industry -- Social aspects -- Product information -- Services -- Training, Computer software industry -- Product information -- Services -- Social aspects -- Training, Government programs -- Product information -- Social aspects, Teachers -- Training, Bachelor of arts degree -- Social aspects -- Product information, Bachelor of science degree -- Social aspects -- Product information, Education and state -- Product information -- Social aspects, Video recording industry -- Product information -- Services -- Training -- Social aspects, Teacher centers -- Product information -- Social aspects, Video recordings -- Product information -- Services -- Social aspects, Universities and colleges -- Product information -- Australia, Correspondence schools and courses -- Social aspects -- Product information, Education, Cable television/data services, Educational/training software, Interactive technology, Telecommunications services industry, Online services, Videoconferencing, Social aspects, Product information, Services, Training
Abstract

The paper reports the perceptions of Iindigenous Australian students of their Bachelor of Education Program. The students studied the same courses with the same lectures as the on-campus cohorts but off-campus in remote small communities via interactive multimedia courseware, the Internet, teleconferences, textbooks, video, and on-site tutors. Their perspectives of the degree program have been consistently more favorable than their on-campus peers. These perspectives and innovative nature of the various attributes of the cross-cultural program are discussed., INTRODUCTION 'This is the start of what I have wanted to do all my life! (Langton, Interview) Like fellow Indigenous graduating students in the Bachelor of Education through James Cook [...]

Published
2001

21. Control freaks

Author

Hamm, Steve

Subjects
Cable television/data services, Company marketing practices, Interactive technology, Online services, Microcomputer industry, Computer industry, Oracle Corp. -- Marketing, Microsoft Corp. -- Marketing, Silicon Graphics Inc. -- Marketing, Interactive television -- Marketing, Cable television -- Marketing, Interactive media, Online services -- Marketing, Interactive computer systems, Computer industry -- Marketing
Abstract

They're like three jealous siblings wrestling for the family TV's remote control. At one end of the couch sits Larry Ellison of Oracle. At the other end, you've got Ed […]

Published
1994

22. An Adaptive Hypermedia System for Improving an Organization's Customer Support

Author

SCHMOYER, TIMOTHY R. and JANSEN, BERNARD J.

Subjects
Support services, Cable television/data services, Interactive technology, Customer service, Online services, Online information service, Technology application, Online information services -- Usage -- Innovations, Interactive media -- Usage -- Technology application, Online services -- Innovations -- Usage, Interactive computer systems -- Usage -- Technology application, Information services -- Usage -- Innovations, Customer service -- Technology application -- Usage
Abstract

For organizations that provide services directly to customers, there is a requirement for involvement with customers along with organizational tracking of customer support performance. Examples of such support requirements are […]

Published
2000

23. IN BRIEF: DTI to hold workshops to promote digital content

Subjects
Cable television/data services, Company business planning, Interactive technology, Online services, Technology application, United Kingdom. Department of Trade and Industry -- Planning -- Technology application, Interactive media -- Usage -- Technology application, Online services -- Usage, Interactive computer systems -- Usage -- Technology application
Abstract

The Department of Trade and Industry (DTI) is holding a series of workshops to promote the use of digital content in the public sector. The Effective Content Initiative (ECI) workshops […]

Published
2006

24. Paul English vs. Angel.com: It's getting ugly

Author

McNamara, Paul

Subjects
Cable television/data services, Interactive technology, Contract agreement, Online services, Interactive media -- Contracts -- Reports, Online services -- Contracts -- Reports, Breach of contract -- Reports, Interactive computer systems -- Contracts -- Reports
Published
2005

25. Gaffney on America: Interactive channels must work to live up to advertiser hopes

Subjects
Interactive media -- Evaluation -- Forecasts and trends -- Usage, Advertising agencies -- Beliefs, opinions and attitudes -- Forecasts and trends -- Contracts -- Usage -- Evaluation, Internet marketing -- Forecasts and trends -- Evaluation -- Usage, Online services -- Usage -- Evaluation -- Marketing, Business enterprises -- Marketing -- Forecasts and trends -- Usage, Interactive computer systems -- Evaluation -- Forecasts and trends -- Usage, Cable television/data services, Company marketing practices, Interactive technology, Online services, Contract agreement, Market trend/market analysis, Advertising, marketing and public relations, Business, Computers and office automation industries, Business, international
Abstract

We're halfway through a new Summer of Love - the Summer of Internet Love. Statements that can only be described as blissful are being made by executives who once shunned [...]

Published
2004

27. Startup Helps Link Content Providers And High-Speed Users; Maven Networks' software platform lets content providers take advantage of the increasing number of high-bandwidth users

Subjects
Company licensing agreement, Video server software, Streaming media technology, Cable television/data services, Online services, Interactive technology, Virgin Net Ltd. -- Contracts, Virgin Net Ltd. -- Licensing agreements, Maven Networks Inc. -- Product introduction, Maven Networks Inc. -- Contracts, Maven Networks Inc. -- Licensing agreements, Computer software industry -- Product introduction, Online services, Interactive media -- Services, Interactive computer systems -- Services
Abstract

Online entertainment has, until now, been hamstrung by a doozy of a Catch-22: Subscribers were reluctant to commit to broadband without being certain there was content to justify it, while […]

Published
2003

28. Barry Diller has no vision for the future of the Internet; that's why the no-nonesense honcho of Home Shopping Network, Match.com, and Universal is poised to rule the interactive world

Author

Rose, Frank

Subjects
Interactive technology, Online services, Cable television/data services, Market trend/market analysis, Company business management, Company business planning, IAC/InterActiveCorp. -- Officials and employees, IAC/InterActiveCorp. -- Management, IAC/InterActiveCorp. -- Planning, Vivendi Universal Entertainment L.L.P. -- Officials and employees, Vivendi Universal Entertainment L.L.P. -- Management, Vivendi Universal Entertainment L.L.P. -- Planning, Interactive computer systems -- Forecasts and trends, Interactive computer systems -- Management, Interactive computer systems -- Planning, Interactive computer systems -- Officials and employees, Interactive media, Online services -- Officials and employees, Online services -- Management, Online services -- Forecasts and trends, Mass media industry -- Officials and employees, Mass media industry -- Management, Mass media industry -- Forecasts and trends
Published
2003

29. Newsround readies pounds 100k games push

Subjects
BBC News Online -- Services, Interactive media -- Services, Online services -- Services, Interactive computer systems -- Services, Cable television/data services, Interactive technology, Online services, Advertising, marketing and public relations, Business, Computers and office automation industries, Business, international
Abstract

Children's BBC Newsround Online (www.bbc.co.uk/newsround) is ploughing pounds 100,000 into a series of interactive web games. It has hired online marketing agency Panlogic to develop the games, which will be [...]

Published
2002

30. Online Education: School Chooses vForms for Training

Subjects
vLoanPort -- Licensing agreements, Mortgages -- Information management, Online services, Product application, Interactive technology, Mortgages, Banking, finance and accounting industries, Business, School of Mortgage Banking
Abstract

Atool that has been used in the mortgage industry to help loan officers and brokers market and originate more loans has been chosen by the School of Mortgage Banking to [...]

Published
2002

31. Tate gallery launches 'exploded shed' web site

Subjects
Cable television/data services, Interactive technology, Online services, Sculpture -- Exhibitions -- United Kingdom, Interactive media, Art industry -- Exhibitions, Online services -- Exhibitions, Interactive computer systems, Art -- Exhibitions -- United Kingdom
Abstract

INTERNET BUSINESS NEWS-(C)1995-2002 M2 COMMUNICATIONS LTD UK gallery the Tate has launched an interactive view of Cold Dark Matter - a sculpture by Cornelia Parker - on its web site. […]

Published
2002

32. INTELLIGENCE FROM THE BROADBAND ECONOMY

Subjects
Cable television broadcasting industry -- Forecasts and trends, Data communications -- Forecasts and trends, Interactive television -- Forecasts and trends, Cable television -- Forecasts and trends, Interactive media -- Forecasts and trends, Online services -- Forecasts and trends, Broadband transmission -- Forecasts and trends, Telecommunications services industry -- Forecasts and trends, Interactive computer systems -- Forecasts and trends, Cable Internet access -- Forecasts and trends, Communications industry -- Forecasts and trends, Business, Telecommunications industry, Cable television/data services, Telecommunications services industry, Interactive technology, Online services, Market trend/market analysis, Broadband Internet, Cable Internet, Forecasts and trends
Abstract

Byline: Kevin Fitchard While much has been made over the battle for consumer data services, the real fight among satellite and cable providers has always been over content. The next [...]

Published
2002

33. Hit or Hype: The Bottom Line on 10 Tech Projections

Subjects
Wells Fargo Securities L.L.C. -- Officials and employees -- Services -- Forecasts and trends, Aurum Technology Inc. -- Officials and employees -- Services -- Forecasts and trends, Interactive media -- Forecasts and trends, Online services -- Forecasts and trends -- Services, Electronic funds transfer systems -- Services, Home banking services -- Forecasts and trends -- Services, Electronic banking -- Services, Interactive computer systems -- Forecasts and trends, Online payment services -- Forecasts and trends, Cable television/data services, Interactive technology, Online services, Market trend/market analysis, Online banking, Online payment services, Banking, finance and accounting industries, Business, Computers and office automation industries, Economics
Abstract

The last time the president was named Bush-and it was only a decade ago-the Internet was some far-off concept cryptically known as the 'information superhighway' and ATMs were still called [...]

Published
2002

34. Keep cool over interactivity

Author

Butcher, Tony

Subjects
Cable television/data services, Company Web site/Web page, Interactive technology, Online services, Technology application, Internet, Interactive media -- Services -- Technology application, Online services -- Services, Web sites -- Design and construction -- Technology application, Interactive computer systems -- Services -- Technology application, Internet -- Technology application
Abstract

Web site forums, baskets and SMS messages must be grounded in economic viability First it was cool to have a Web site. Then it became uncool not to. Now you're […]

Published
2002

35. BULLETS: Playboy.com runs World Cup promotions

Subjects
Playboy.com Inc. -- Marketing, World Cup (Soccer) -- Marketing, Interactive media -- Marketing, Online services -- Marketing, Interactive computer systems -- Marketing, Web sites -- Marketing, Cable television/data services, Company marketing practices, Interactive technology, Company Web site/Web page, Online services, Advertising, marketing and public relations, Business, Computers and office automation industries, Business, international
Abstract

Playboy.com is running World Cup promotions on Playboy gaming.com and Desktopbunny.com. Visitors can download an interactive screensaver and calendar with score updates, updates about favourite teams and the chance to [...]

Published
2002

36. LIFE IN AN ONLINE FISHBOWL

Subjects
Jason Foundation -- Services, Social service -- Services -- Case studies -- Innovations -- Usage, Interactive media -- Case studies, Distance education -- Case studies, Broadband transmission -- Case studies, Online services -- Usage -- Case studies -- Services -- Innovations, Nonprofit organizations -- Case studies, Interactive computer systems -- Case studies, Business, Telecommunications industry, Cable television/data services, Interactive technology, Online services, Broadband Internet, Usage, Innovations, Case studies, Services
Abstract

Byline: Chris Sewell Not long after locating the R.M.S Titanic wreckage at the bottom of the North Atlantic in 1985, oceanographer Robert Ballard was swamped with letters from students everywhere [...]

Published
2002

37. ACCOUNTS: New accounts this week

Subjects
Flextech Television Ltd. -- Marketing -- E-commerce -- Contracts, Prism-e -- Contracts, Your Communications -- Contracts, Rank Interactive Gaming -- Marketing -- E-commerce -- Contracts, media.com -- Contracts, Rightmove -- Marketing -- E-commerce -- Contracts, Interactive television -- Marketing -- E-commerce, Cable television -- E-commerce, City councils, Interactive media -- Marketing, Internet service providers -- Marketing -- Contracts -- E-commerce, Online services -- Marketing -- E-commerce, Interactive computer systems -- Marketing, Marketing industry -- Contracts -- E-commerce, Marketing consultants -- Contracts -- E-commerce, Real estate industry -- Marketing -- E-commerce -- Contracts, Cable television/data services, Company marketing practices, Interactive technology, Contract agreement, Online services, Internet service provider, Advertising, marketing and public relations, Business, Computers and office automation industries, Business, international
Abstract

Property site Rightmove.co.uk has appointed design consultancy Mark-making to produce a complete suite of marketing material. The consultancy will develop offline point-of-sale marketing material that will echo the brand's recent [...]

Published
2002

38. Outsell LLC becomes Solv Technology LLC, names COO

Subjects
Solv Technology L. L. C. -- Names, Solv Technology L. L. C. -- Officials and employees, Interactive media, Interactive computer systems, Online services -- Officials and employees, Online services -- Names, Interactive technology, Online services, Cable television/data services, Business, Business, regional, News, opinion and commentary
Abstract

Minneapolis-based Outsell LLC announced Monday that it changed its name to Solv Technology LLC to reflect its evolution as a provider of customer management software and services. The company also [...]

Published
2002

39. Interactive Broadband: Fantasy Vs. Reality

Subjects
Content distribution, Cable television/data services, Multimedia technology, Interactive technology, Online services, Broadband Internet, Market trend/market analysis, At Home Corp. -- Services -- Forecasts and trends, Interactive media -- Forecasts and trends, Content distribution -- Services -- Forecasts and trends, Broadband transmission -- Services -- Forecasts and trends, Online services -- Services -- Product/service Evaluations, Multimedia technology -- Services -- Forecasts and trends, Interactive computer systems -- Forecasts and trends
Abstract

In June 1997, I was asked to help hammer out a content deal between my then-employer, The New York Times, and a startup that had recently unveiled a high-speed Internet […]

Published
2002

40. Press One For Long Pass, Two For Wireless Advertising

Subjects
Cellular transmission equipment, Cable television/data services, Interactive technology, Software/hardware leasing, Contract agreement, Online services, Online information service, Microcomputer industry, Telecommunications equipment, Computer industry, Telecommunications equipment industry, FOX Broadcasting Co. -- Contracts -- Services, Motorola Solutions Inc. -- Services -- Contracts, Proteus Technology Inc. -- Services -- Contracts, Super Bowl Game (Football) -- 2001 AD, Television broadcasting industry -- Contracts -- Services, Online information services -- Contracts -- Services, Interactive media -- 2001 AD, Communications equipment -- Services, Telecommunications equipment industry -- Services -- Contracts, Online services -- Contracts -- Services, Television broadcasting -- Services, Interactive computer systems -- 2001 AD, Information services -- Contracts -- Services, Computers -- Services, Computer industry -- Contracts -- Services
Abstract

Broadcasting the NFL's Super Bowl represents an advertising gold mine for TV networks, but this season's title game also gave Motorola [MOT] a chance to test whether that lode will […]

Published
2002

41. ATOMIC INTERACTIVE TO PROVIDE GAMES FOR FOOTBALL SITES

Subjects
Company service development, Cable television/data services, Interactive technology, Contract agreement, Online services, Granada Broadband -- Contracts -- Services -- Alliances and partnerships -- Service development, Atomic Interactive Ltd. -- Contracts, Interactive television -- Services -- Service development, Interactive media, Sports franchises -- Services -- Service development, Professional soccer -- Services -- Service development, Online services -- Services -- Service development, Interactive computer systems
Abstract

Atomic Interactive, a new company which has been formed by former members of the Sportal technology team, has been appointed as the preferred provider of interactive games for Granada Broadband's […]

Published
2001

42. Build Your First Web Site

Author

MIASTKOWSKI, STAN

Subjects
Software development/engineering, Internet/Web server software, Cable television/data services, Web authoring software, Interactive technology, Online services, Web portal, Microsoft FrontPage Express (Web authoring software) -- Usage, Netscape Composer (Web authoring software) -- Usage, Interactive media -- Usage, Online services -- Design and construction -- Usage, Web sites -- Design and construction, Web portals -- Usage, Software support services -- Usage, Internet server software -- Usage, Interactive computer systems -- Usage, Software engineering -- Usage, Authoring languages -- Usage
Abstract

SOMETIMES, simplicity is good, especially when you're building your first Web page. Apart from being easier to design, a basic page loads quickly in any browser. Here we show you […]

Published
2001

43. The Effects of Progressive Levels of Interactivity and Vividness in Web Marketing Sites

Author

Coyle, James R. and Thorson, Esther

Subjects
Interactive media -- Usage -- Product information, Computer services industry -- Services -- Product information, Online services -- Usage -- Product information -- Services, Computers -- Services, Attitude (Psychology) -- Beliefs, opinions and attitudes -- Product information, Interactive computer systems -- Usage -- Product information, Marketing industry -- Product information -- Services, Consumers -- Beliefs, opinions and attitudes -- Product information, Multimedia software -- Usage -- Services -- Product information, Computer animation -- Usage -- Product information -- Services, Advertising, marketing and public relations, Business, Cable television/data services, Interactive technology, Online services, Computer services industry, Beliefs, opinions and attitudes, Usage, Product information, Services
Abstract

This experiment examines interactivity and vividness in commercial web sites. We expected increased levels of interactivity and vividness would lead to more positive attitudes toward web sites, stronger feelings of [...]

Published
2001

44. Rushes

Subjects
Intermix Media Inc. -- Finance, Interactive media -- Economic aspects, Online services -- Finance -- Economic aspects, Interactive computer systems -- Economic aspects, Cable television/data services, Interactive technology, Company financing, Online services, Arts and entertainment industries, Business, Business, international
Abstract

Despite turbulent market conditions, interactive entertainment network eUniverse reaffirmed its forecasts for its fiscal second quarter ending Sept 30. Several executives, including CEO Brad Greenspan, purchased eUniverse stock in the [...]

Published
2001

45. OI launches Phatplay as a new viral marketing platform

Author

Carter, Ben

Subjects
Cable television/data services, Interactive technology, Online services, Internet/Web advertising, Company service introduction, Online Initiatives Ltd. -- Services, Internet/Web advertising -- Services, Interactive media -- Services, Advertising agencies -- Services -- Service introduction, Online services -- Services, Interactive computer systems -- Services
Abstract

Interactive advertising agency Online Initiatives (OI) has launched a new games marketing platform which it claims could revolutionise viral marketing. Phatplay, as the new service is known, has been developed […]

Published
2001

46. Taglab aims to cash in on move to interactive direct marketinq

Author

Brooks, Greg

Subjects
Cable television/data services, Direct market channel, Interactive technology, Internet/Web advertising, Retail/reseller channel, Online services, Taglab -- Services, Distribution channels, Direct marketing -- Services, Internet/Web advertising -- Services, Interactive media -- Services, Advertising agencies -- Services, Online services -- Services, Interactive computer systems -- Services, Marketing industry -- Services
Abstract

Taglab, a new interactive marketing agency, has been set up to capitalise on a growing trend for direct marketing agencies to move into the interactive space. Graham Bower, former board […]

Published
2001

47. HBO WWII Miniseries To Storm the Internet

Author

BROWN, KAREN

Subjects
Home Box Office Inc. -- Services, Band of Brothers (Motion picture) -- Services, Interactive media -- Innovations, Online services -- Services -- Innovations, Web sites -- Services, Interactive computer systems -- Innovations, Cable television/data services, Company Web site/Web page, Interactive technology, Online services, Arts and entertainment industries, Business, Mass communications
Abstract

Like the World War II soldiers at its center, the. Web site devoted to Home Box Office's Band of Brothers widened its mission this week, deploying video and interactive content [...]

Published
2001

48. Veteran: Mark Stephens

Author

Maddox, Kate

Subjects
Lot21 Interactive Advertising Group Inc. -- Management, Interactive media -- Usage, Advertising agencies -- Management -- Usage, Online services -- Usage, Business-to-business advertising -- Management -- Usage, Interactive computer systems -- Usage, Marketing industry -- Management -- Usage, Advertising, marketing and public relations, Business, Cable television/data services, Company business management, Interactive technology, Online services, Management, Usage
Abstract

Mark Stephens is truly a pioneer of Internet media strategy. In 1995, he was using the nascent Web to build Intel into a ubiquitous, global brand as the VP-group media [...]

Published
2001

49. VSATs in perspective

Author

Bull, Simon

Subjects
Wireless Internet access, Cable television/data services, Company marketing practices, Company business management, Interactive technology, Telecommunications services industry, Business to business market, Wireless voice/data service, Online services, Wireless technology, Satellite communications, Hughes Network Systems L.L.C. -- Marketing -- Services -- Equipment and supplies -- Management, Gilat Satellite Networks Ltd. -- Marketing -- Services -- Equipment and supplies -- Management, Very Small Aperture Terminals -- Usage -- Services -- Statistics -- Equipment and supplies, Wireless communication systems -- Equipment and supplies -- Statistics -- Services -- Usage, Earth stations -- Statistics -- Services -- Equipment and supplies -- Usage, Online services -- Equipment and supplies -- Services -- Usage -- Statistics, Time division multiplexing -- Statistics -- Equipment and supplies, Mobile communication systems -- Equipment and supplies -- Statistics -- Services -- Usage, Satellite communications -- Equipment and supplies -- Statistics -- Usage -- Services, Satellite communications services industry -- Services -- Statistics -- Equipment and supplies, Data communications -- Equipment and supplies, Interactive media -- Usage -- Equipment and supplies, Satellite industry -- Equipment and supplies -- Statistics -- Services, Business-to-business market -- Marketing -- Equipment and supplies, Telecommunications services industry -- Marketing -- Statistics -- Services -- Equipment and supplies, Interactive computer systems -- Usage -- Equipment and supplies, Wireless Internet access -- Equipment and supplies, Cellular telephone equipment industry -- Management -- Equipment and supplies -- Statistics -- Services, Communications industry -- Marketing -- Statistics -- Services -- Equipment and supplies
Abstract

Interactive VSAT (very small aperture terminal) systems have been an accepted, albeit niche, solution in the enterprise networking market for more than 15 years now. First launched in 1985, the […]

Published
2001

50. Synchronous Tools Facilitate Real-Time Interaction

Subjects
Company service development, Cable television/data services, Cooperative agreement for service development, Interactive technology, Online services, HorizonLive -- Services, Pearson Education Inc. Pearson eCollege -- Services -- Service development -- Alliances and partnerships, Interactive media, College students -- Services, Online services -- Services -- Service development, Interactive computer systems, Education -- Services -- United States
Abstract

HorizonLive now offers synchronous tools to eCollege's clients so they can interact with students online in real-time. The tools facilitate highly interactive live classroom sessions, while allowing for the flexibility […]

Published
2001

Catalog

Books, media, physical & digital resources
See catalog results