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28 results on '"Social media influencers"'

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1. THE ROLE OF SOURCE CREDIBILITY AND FAIRNESS ON THE FORMATION OF PARASOCIAL RELATIONSHIPS AND PRODUCT INTEREST AND THEIR INFLUENCE ON PURCHASE INTENTION AND E-WOM OF BEAUTY BRANDS IN INDONESIA.

3. SOSYAL MEDYA FENOMENİ PAZARLAMASINDA BENLİK UYUMU ALGISININ SATIN ALMA NİYETİ ÜZERİNDEKİ ETKİSİ: PARA-SOSYAL ETKİLEŞİMİN ARACILIK ROLÜ.

4. Social Media Influencer Marketing: How Influencer Content Help?

5. How social media influencers affect behavioural intentions towards recommended brands: the role of emotional attachment and information value.

6. How Does Social Media Influencer Credibility Blow the Promotional Horn? A Dual Mediation Model.

7. How do social media influencers inspire consumers' purchase decisions? The mediating role of parasocial relationships.

8. Exploring the effectiveness of fashion recommendations made by social media influencers in the centennial generation.

9. Impact of Social Media Influencers on Customer Engagement and Purchase Intention: A Meta-Analysis.

10. Self-Influencer Congruence: A Stimulus towards Purchase Intention.

12. Exploring the impact of social media influencers on customers' purchase intention: A sequential mediation model in Taiwan context.

13. Momentum for organic food purchase intention and actual adoption- moderating effects of social media influencer and celebrity endorser.

14. Examining The Nexus Between Social Media Influencers And Customer Purchase Intention: A Multi Regression Approach.

15. Factors Influencing Shopee Users’ Intention to Purchase Products during Shopee Philippines’ Big Online Shopping Events.

16. The Power of Social Media Influencers: A Study of Public Perception of Credibility among Kuwaitis.

17. Influencers and their impact on the consumer’s purchase intention: The luxury industry

18. The Impact of Social Media Influencers on Purchase Intention and the Mediation Effect of Customer Attitude.

19. ‘You really are a great big sister’ – parasocial relationships, credibility, and the moderating role of audience comments in influencer marketing

20. IMPACT OF SOCIAL MEDIA INFLUENCER’S CREDIBILITY DIMENSIONS ON CONSUMER BEHAVIOR : An Empirical Study related to Influencer Marketing on Pakistan’s Fashion Industry

21. Examining the impact of social media influencer’s credibility dimensions on consumer behavior

22. The impact of social media influencers on consumer perception about the product and purchase intention

23. The role of influencers on consumer involvement, belief and purchase intent in the healthy food industry

24. Making and breaking relationships on social media:the impacts of brand and influencer betrayals

25. The impact of Social Media Influencers on e-WOM and consumers��� purchase intention

26. Making and breaking relationships on social media: the impacts of brand and influencer betrayals

27. The impact of influencers in the consumer's purchase intention: The cosmetic industry

28. Making and breaking relationships on social media: the impacts of brand and influencer betrayals.

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