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1. Change of company strategy as a consequence of economic crisis

Author

Tkáčová, Barbora, Švecová, Lenka, and Jašek, Jan

Subjects
ekonomická krize, economic crisis, strategic analysis, strategická analýza, strategic management, strategický management
Abstract

The content of my bachelor thesis is a theoretical description of basic terms relating to strategic management and kinds of strategic analysis to be applied especially in times of economic instability. In the practical part, I tried to propose changes in the strategic management of a particular small engineering firm, affected by the current economic crisis.

Published
2009

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