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Introduction: Television as a means of mass communication and advertising as a fundamental element in its configuration, build a system of transmission of values and ways of life, also in those aspects that have to do with body care and beauty, without it being clear which concepts it is related to or which ones have more representation, as well as being contents that can have a high impact on viewers. Objectives: To observe the relationship between health and beauty, as well as to find out if there are any other areas not covered by the existing literature. Methodology: Content analysis applied to a sample of 1054 advertisements broadcast on Spanish generalist television in April, May and June 2020, a period with high television audience figures. Results: Body cult advertising focused on health occupies a significant percentage of the total sample and a new sphere appears that has to do with the perfection of bodies. Conclusions: Health is positioned as a key element in this type of advertising, presenting itself as a new representation of the expression of the beauty of bodies. [ABSTRACT FROM AUTHOR]

YouTube has become a mass consumption medium that has favored the creation of new forms of content and the birth of celebrities with great influence. This study analyzes the content of the main fashion and beauty channels in Spain with the aim of identifying the keys linked to their success. The results point to a combination of factors such as activity, communication, technique, style and creativity. To these factors, the research adds as determinants the exposure of private life, the game with expectations and the reinforcement of content with the collaboration of other prominent personalities on YouTube. [ABSTRACT FROM AUTHOR]

The emergence of the internet and social networks has pushed the media to reorient their communication strategies. Fashion and beauty publications in Spain have been no exception and have entered this new media ecosystem in which they have found a very attractive potential audience for their content. The aim of this research is to examine the content strategies of magazines on the Instagram social network. To this end, a quantitative content analysis has been carried out of the publications made by the four Spanish newspapers with the highest circulation according to the EGM during 2021. A coding code was developed to analyse the content, topics, technical and stylistic elements, and the presence of brands in their publications, as well as the impact of their messages and the relationship with their audience. The results indicate that each magazine presents its own style of communication with varied themes, but where fashion is the most repeated subject. All of them exploit the high visual component of this social network and establish synergies with their print versions. [ABSTRACT FROM AUTHOR]

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This article discusses the Spanish attitude towards Russian nihilism following the assassination of its leader Alexander II in 1881, with a particular focus on its treatment in the Spanish press. The author comments on the concept of nihilism in the modernization of politics and society, including the development of women's rights, higher educational standards, and nationalism. The relationship between these nihilistic ideals and Spanish liberalism is examined and Spain's foreign relations with greater Europe at the time is also explored.