1. Information provision and driver compliance to advanced traveller information system application: case study on the interaction between variable message sign and other sources of traffic updates in Calgary, Canada
- Author
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Kattan, Lina, Habib, Khandker M. Nurul, Tazul, Islam, and Shahid, Nadeem
- Subjects
Automobile driving -- Management ,Motor vehicle driving -- Management ,Information systems -- Management ,Regulatory compliance -- Management ,Traffic safety -- Management ,Company business management ,Engineering and manufacturing industries - Abstract
Advanced traveller information systems (ATIS) play a very vital role in improving traffic conditions on the roads, by providing information for drivers to assist them in making more informed travel decisions. Drivers' perceptions towards ATIS mostly define these responses. This paper examines how the use of and familiarity with different sources and media of real time traffic information updates may affect drivers' perceptions, thereby determining their responses to ATIS technology. The study employs a hybrid discrete choice model that considers interactions between latent perception and the sources of traffic information sought. Data used in this study was collected through a survey conducted among a sample of 500 commuters who use Highway 2 (Deerfoot Trail) in Calgary, Alberta, Canada. In the case of major delays due to accidents or construction on Highway 2, the City of Calgary is using 12 variable message signs (VMS) to divert drivers to alternative parallel arterials. The developed integrated discrete choice and conditional latent variable model clearly identifies an important link between the propensity to comply with VMS information and the use of other traffic information sources. One of the primary findings of this study is the existence of a significant correlation between radio traffic information, TV traffic information, and VMS displays. It was found that drivers who listen to radio traffic information or watch TV traffic channels are more likely to be compliant with VMS messages, in terms of route diversions and changes in trip destinations. Key words: ATIS, VMS, pre-trip and en route traffic information, driver response, driver perception, hybrid discrete choice. Les systemes avances d'information aux voyageurs (ATIS) jouent un role essentiel dans l'amelioration des conditions routieres, en fournissant de l'information aux conducteurs afin de les aider a prendre des meilleures decisions de deplacement. Les perceptions des conducteurs par rapport a l'ATIS definissent clairement ces reactions. Le present article examine la maniere dont l'utilisation et la familiarite avec differentes sources et differents medias de mise a jour d'information routiere en temps reel peuvent affecter les perceptions des conducteurs, determinant ainsi leur reaction a la technologie ATIS. L'etude utilise un modele de choix discret hybride qui tient compte des interactions entre la perception latente et les sources d'information routiere recherchee. Les donnees utilisees dans la presente etude ont ete colligees lors d'un sondage realise aupres de 500 navetteurs qui utilisent l'Autoroute 2 (Deerfoot Trail) a Calgary, Alberta, Canada. Dans le cas de retards importants causes par des accidents ou de la construction sur l'Autoroute 2, la Ville de Calgary utilise 12 panneaux a messages variables (PMV) pour diriger les conducteurs vers des d'autres arteres paralleles de detour. Le choix discret integre qui a ete developpe ainsi que le modele de variables latentes conditionnelles identifient clairement un lien important entre la propension a se conformer a l'information des PMV et l'utilisation d'autres sources d'information routiere. L'une des conclusions principales de la presente etude est l'existence d'une correlation importante entre l'information routiere a la radio, l'information routiere a la television et les affichages sur les PMV. Il a ete trouve que les conducteurs qui ecoutent l'information sur les conditions routieres ou regardent les postes de television presentant les conditions routieres suivent plus probablement les messages PMV en ce qui concerne les detours et les changements dans les destinations des deplacements. Mots-cles : ATIS, PMV, information routiere avant deplacement et en route, reaction des conducteurs, perception des conducteurs, choix discret hybride. [Traduit par la Redaction], 1. Introduction The application of ITS (intelligent transportation system) and ATIS (advanced traveller information system) technologies are mostly intended to influence travellers' trip-making behaviours, to use the transportation system efficiently, [...]
- Published
- 2011
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