1. DETERMINANTS OF PURCHASE INTENTION IN SOCIAL MEDIA ADVERTISING.
- Author
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Ayu Tirtayani, I Gusti, Wardana, I Made, Setiawan, Putu Yudi, and Ngurah Jaya Agung Widagda K., I Gusti
- Subjects
ADVERTISING ,SOCIAL media ,SOCIAL media in marketing ,CONSUMER behavior ,ADVERTISING effectiveness ,MARKETING strategy ,INTERNET privacy ,TOURISM - Abstract
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- Published
- 2024
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