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Whether one looks at revenue, investment or coverage, men’s sports do better than women’s. Many assume that absolute differences in quality of athletic performance are the driving force. However, the existence of stereotypes should alert us to another possibility: gender information might influence perceived quality. We perform an experiment in which 613 participants viewed clips of elite female and male soccer players. In the control group, participants evaluated unmodified videos where the gender of the players is clear to see. In the treatment group, participants evaluated the same videos but with gender obscured by blurring. Using a regression analysis, we find that participants rate men’s videos higher – but only when they know they are watching men. When blurring obscures the gender, ratings for female and male athletes do not differ. We discuss implications for research and the sports industry.

A rich literature shows that ethnic discrimination is an omnipresent and highly persistent phenomenon. Little is known, however, about how to reduce discrimination. This study reports the results of a large-scale field experiment we ran together with the Norwegian Football Federation. The federation sent an email to a random selection of about 500 amateur soccer coaches, pointing towards the important role that soccer can play in promoting inclusivity and reducing racism in society and calling on the coaches to be open to all interested applicants. Two weeks later, we sent fictitious applications to join an amateur club, using either a native-sounding or a foreign-sounding name, to the same coaches and to a random selection of about 500 coaches who form the control group. In line with earlier research, we find that applications from people with a native-sounding name receive significantly more positive responses than applications from people with a foreign-sounding name. Surprisingly and unintentionally, the email from the federation substantially increased rather than decreased this gap. Our study underlines the importance of running field experiments to check whether well-intended initiatives are effective in reducing discrimination.

Purpose: Previous research indicates gender discrimination in leadership positions. However, performance and not gender should be the key indicator when evaluating a leader. We examine the performance effect of changing from a female to a male coach and vice versa. Methodology: We analyze 1,093 Billie Jean King Cup singles matches from 2006 to 2016, with the match result as the dependent variable. First, we examine the very short-term effects arising from the change of a coach with a regression discontinuity design. Second, we evaluate the short-, medium-, and long-term performances. Findings: The results show that the gender of the new coach has no significant effect on performance. However, when a female coach succeeds another female coach, performance improves. This provides an argument in favor of female leadership. Practical Implications: Team managers should primarily focus on the quality of the coach instead of gender. The results also suggest that a continuum of female leadership is likely advantageous. Research Contribution: This paper contributes to the debate regarding the misrepresentation of women as head coaches and offers an avenue for further research.

We use three natural field experiments to examine anti-Semitism in Italy by sending email inquiries to amateur football clubs, landlords, and employers and comparing the response rates to emails sent with Jewish- and non-Jewish-sounding names. Italy is an interesting country as discrimination was heterogeneous and geographically unevenly distributed during World War II. We analyze if today's anti-Semitism in Italy is geographically correlated to the deportations and killings of Jews during the Holocaust. The results show significant discrimination when looking for football club and an apartment, but not when seeking a job. We find markedly different results for women. Comparing areas with different societal and economic implications provides us with a more informed perspective about the extent of discrimination.

Whether one looks at revenue, investment, or coverage, men’s sports do better than women’s. Many assume that the differences are driven by absolute differences in quality of athletic performance. However, the existence of stereotypes should alert us to another possibility: What if perceived quality is filtered through gender stereotypes? We perform an experiment showing participants video clips of elite female and male soccer players. In the control group, participants evaluated normal videos where the gender of the players was clear to see. In the treatment group, participants evaluated the same videos but with gender obscured by blurring. We find that participants only rated men’s videos higher when they knew they were watching men. When they didn’t know who they were watching, ratings for female and male athletes did not differ significantly. The findings are consistent with the interpretation that gender bias plays a role in the evaluation of athletic performance. Implications for research and the sports industry are discussed. Keywords: experiment, evaluation, gender bias, fans, soccer, women’s sport

Empirical studies show that first- and second-generation immigrants are less likely to be members of sports clubs than their non-immigrant peers. Common explanations are cultural differences and socioeconomic disadvantages. However, lower participation rates in amateur sport could be at least partly due to ethnic discrimination. Are minority ethnic groups granted the same right to belong as their non-immigrant peers? To answer this question, this paper uses publicly available data from a field experiment in which mock applications were sent out to over 1,600 football clubs in Germany. Having a foreign-sounding name significantly reduces the likelihood of being invited to participate. The paper concludes that amateur football clubs are not as permeable as they are often perceived to be. It claims that traditional explanations for lower participation rates of immigrants need to be revisited.

Empirical studies show that first- and second-generation immigrants are less likely to be members of sports clubs than their non-immigrant peers. Common explanations are cultural differences and socioeconomic disadvantages. However, lower participation rates in amateur sport could be at least partly due to ethnic discrimination. Are minority ethnic groups granted the same right to belong as their non-immigrant peers? To answer this question, this paper uses publicly available data from a field experiment in which mock applications were sent out to over 1,600 football clubs in Germany. Having a foreign-sounding name significantly reduces the likelihood of being invited to participate. The paper concludes that amateur football clubs are not as permeable as they are often perceived to be. It claims that traditional explanations for lower participation rates of immigrants need to be revisited., Schweizerischer Nationalfonds zur Förderung der Wissenschaftlichen Forschunghttps://doi.org/10.13039/501100001711, Stiftung für wissenschaftliche Forschung an der Universität Zürich, Peer Reviewed

In this paper, we examine if a slight behavioural modification has an influence on discrimination. Specifically, we use a field experiment based on emails to observe if persistence increases the chances of joining a social group. We find that native- or foreign-sounding names are equally successful when being persistent. However, non-persistent individuals with foreign-sounding names suffer from discrimination. The results show that persistent individuals can be especially interesting in the context of field experiments.

Societies are increasingly multicultural and diverse, consisting of members who migrated from various other countries. However, immigrants and ethnic minorities often face discrimination in the form of fewer opportunities for labor and housing, as well as limitations on interactions in other social domains. Using mock email accounts with typical native-sounding and foreign-sounding names, we contacted 23,020 amateur football clubs in 22 European countries, asking to participate in a training session. Response rates differed across countries and were, on average, about 10% lower for foreign-sounding names. The present field experiment reveals discrimination against ethnic minority groups, uncovering organizational deficiencies in a system trusted to foster social interactions.

Whether one looks at revenue, public and private investment, or media coverage; men's sports consistently do better than women's sports. Many people argue that these differences are driven by absolute differences in the quality of athletes in men's and women's sports. We begin by noting that absolute differences in athletic skill often do not drive demand in sports. We then move on to our primary research question: Can people truly see differences in men and women athletes? To answer this question, we use videos of professional women’s and men’s soccer. In some videos the gender of the athletes was clear to see. In other videos, though, the gender of the athletes was blurred. We find that participants only rate men’s soccer videos higher when the gender of the players is visible. These findings reveal a bias in the evaluation of men’s and women’s soccer relevant for many other fields. Our results demonstrate that factors other than performance, e.g., social beliefs and stereotypes, have an important influence on how individuals evaluate women in sports.