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1. Clickbait Titles on Regional Internet Media: Mimicry of News Headlines

Author

Stanislav V. Olenev and Valeria S. Korosteleva

Subjects
clickbait, headline, internet media, internet journalism, news aggregator, Philology. Linguistics, P1-1091, Social Sciences
Abstract

The article explores the current trends in regional online journalism. The authors analyzed news headlines published on the Kuzbass online news media to identify productive patterns. Clickbait titles are a new phenomenon that borders on online journalism and news aggregators. As a rule, they disguise themselves as news headlines; however, they demonstrate semantic, lexical, stylistic, syntactic, and punctuation signs that reveal their belonging to the Yandex news aggregator.

Published
2022

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