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Summary: Becoming a blogger takes practice, hard work, and, ultimately, a passion for the craft. Whether you plan to blog on politics or parenting, The Elements of Blogging is designed to give you the skills and strategies to get started, to sustain your work, and to seek out a robust audience. This book is loaded with practical advice on important topics such as determining a niche, finding the best stories, and blogging effectively and ethically. It features examples from both amateur and professional bloggers that show the techniques for building an argument, finding a voice, crafting a headline, and establishing a brand. Key features: Real-world applicability. This book includes thumbnail profiles of bloggers and their sites, which illuminate key skills you will need to become an effective blogger Interactivity. Each chapter features discussion points and exercises intended to get you to think about, reflect on, and apply the contents of each chapter Creativity. While this book dives into software and plug-ins for bloggers, its main goal is to cover how to write blogs on a myriad of topics: news, opinion pieces, travel, politics, art, and more.

Website log recorded the users' behavior of accessing and browse. Users' accessing and browsing behaviors are recorded in web logs, by mining which those behaviors can be analyzed and hence provide valuable data for optimizing web structures. But most virtual hosting websites have no log-recording functions, it brings great inconvenience to log mining. This paper introduces a method of creating logs on virtual hosting website and mining them with associate rules would help in discovering users' visiting patterns, which improves site structures and optimizes user experiences. [ABSTRACT FROM AUTHOR]

In the structure of distributed cluster server, web log data mining model based on data warehouse has the defects of bottlenecks in the network and computing, transmission errors caused by the large data transmission, the paper makes use of the advantages of cloud computing, distributed processing and virtualization technology, designs a type of Web log analysis platform based on cloud computing Hadoop cluster framework, finally, a new hybrid algorithm of distributed procession in the cloud computing environment is proposed. To further verify the efficiency of the platform, we use the improved data pretreatment algorithm on the platform of processing large number of Web logs, experimental results show that it can improve the efficiency of Web data mining. [ABSTRACT FROM AUTHOR]

Excerpts from the author's blog "Chico Lingo" are presented.

The article discusses how to develop a company policy concerning the use of computer equipment in the workplace by employees, including emails and Internet access. The policy also covers employee blogging, social networking and other Internet activities. It examines the ruling by the U.S. National Labor Relations Board (NLRB) about email solicitations.

A blog, short for a weblog, is a website containing an archive of regularly updated online postings. The postings are generally made by one person and presented in reverse chronological order. The archive is generally made freely available to the public. The postings tend to consist primarily of raw text, but may also contain hyperlinks and other media, including picture, video and sound files. Often blogs allow for readers to post comments as well. [ABSTRACT FROM AUTHOR]

The use of blogs as Personal Learning Environment is an emerging trend in higher education. While many teaching and learning tasks are easy to implement in a blog-based PLE, this type of tools still lacks some of the important features that made traditional Learning Management Systems efficient for both teachers and learners. This paper addresses the challenges of enhancing blog-based learning environments with two new functionalities: learning workflow management and semantic data exchange. [ABSTRACT FROM AUTHOR]

The primary goal of this paper is to study whether WEB 2.0 tools such as blogs, wikis, social networks and typical hypermedia as well as techniques such as lip – reading, video – sign language and learning activities are appropriate to use for learning purpose for deaf and hard of hearing people. In order to check the extent in which the choices mentioned above are compatible with the features of the specific group and maximize the learning results we designed an empirical study which will be presented below. The study was conducted in the context of SYNERGIA, a project of Leonardo da Vinci of Lifelong Learning Programme, in the section of MULTILATERAL PROJECTS TRANSFER OF INNOVATION, The evaluation was conducted on data that came up through questionnaire analysis. [ABSTRACT FROM AUTHOR]

In this paper, we present an investigation of authorship identification on personal blogs or diaries, which are different from other types of text such as essays, emails, or articles based on the text properties. The investigation utilizes couple of intuitive feature sets and studies various parameters that affect the identification performance. Many studies manipulated the problem of authorship identification in manually collected corpora, but only few utilized real data from existing blogs. The complexity of the language model in personal blogs is motivating to identify the correspondent author. The main contribution of this work is at least three folds. Firstly, we utilize the LIWC and MRC feature sets together, which have been developed with Psychology background, for the first time for authorship identification on personal blogs. Secondly, we analyze the effect of various parameters, and feature sets, on the identification performance. This includes the number of authors in the data corpus, the post size or the word count, and the number of posts for each author. Finally, we study applying authorship identification over a limited set of users that have a common personality attributes. This analysis is motivated by the lack of standard or solid recommendations in literature for such task, especially in the domain of personal blogs. The results and evaluation show that the utilized features are compact while their performance is highly comparable with other larger feature sets. The analysis also confirmed the most effective parameters, their ranges in the data corpus, and the usefulness of the common users classifier in improving the performance, for the author identification task. [ABSTRACT FROM AUTHOR]

Chapter 1 of the book "The Internet and Email" is presented. It describes the wide use of Internet, has 100 million active domains and new domains are added while others are deleted every day. The term cyberspace was coined by the writer William Gibson to indicate the electronic world of computer networks. Other terms defined are blog and handle.

Chapter 5 of the book "Marketing in a Web 2.0 World: Using Social Media, Webinars, Blogs & More to Boost Your Small Business on a Budget," by Peter VanRysdam is presented. It discusses the benefits of a business blog. It states that blogs give you a place to interact with your customers and prospects. It states that blogging is a powerful tool for companies that want to position themselves as experts in the industry, and also build a community at the same time.

Chapter 15 of the book "How to Build Your Own Web Site With Little or No Money: The Complete Guide for Business & Personal Use," by Bruce C. Brown is presented. It discusses blogs, which uses a combination of text, graphics, images, and hyperlinks to other web sites. It explores the various tools that are available to create a blog. The blogs include title, date and blogger comment. It also informs about free blog hosting and free blog software.

Chapter 12 of the book "Google Income: How Anyone of Any Age, Location, and/or Background Can Build a Highly Profitable Online Business With Google" is presented. It explores the use of Google and blogs to produce more income. It explores how blogs are constructed with the help of Blogger, a Google blog product. It also explains pinging, indexing, and trackbacks and how a blog could affect the business processes by facilitating communications and improving the Web site traffic.

Section 1 of the book "The Complete Guide to Google AdWords: Secrets, Techniques, and Strategies You Can Learn to Make Millions" by Larisa Lambert is presented.According to the author, GoogleAdWords provides analytics and marketing for the business without requiring any prior experience in using it. The author further highlights the help section of Google which provides, videos, and free access to AdWords Webinars, and blogs.

Chapter 12 of the book "The Complete Guide to Affiliate Marketing on the Web: How to Use & Profit From Affiliate Marketing Programs" is presented. The chapter discusses several techniques that could be adopted to promote and facilitate the success of the affiliate program, including media exposure. It also presents several steps that could be taken to promote offline media exposure, such as requesting the local chamber of commerce to write a short article about the business and publish the article on the Web site and blog.

Chapter 7 of the book "The Complete Guide to Affiliate Marketing on the Web: How to Use & Profit From Affiliate Marketing Programs" is presented. The chapter discusses how to maximize the Web site, blog for search engines and affiliate programs. It also explores the benefits of organic search engine optimization (SEO) in increasing traffic to the Web site. It also cites the SEO techniques that can be employed on the Web site including proper meta tag formatting and inclusion, search engine services and privacy policies.

Chapter 9 of the book "The Complete Guide to Affiliate Marketing on the Web: How to Use & Profit From Affiliate Marketing Programs" is presented. The chapter discusses how to maximize the Web site for search engine visibility and promote the new affiliate program. It offers general guidelines on how to promote the affiliate program, including the use of e-mail marketing, as well as creating a blog for the company. It also cites how to prevent affiliate fraud.

Chapter 24 of the book "Amazon Income: How Anyone of Any Age, Location and/or Background Can Build a Highly Profitable Online Business with Amazon," by Sharon L. Cohen is presented. It discusses the importance of building ties with the online community, where one can share their thoughts, listen and learn support and oppose others. It explores the essence of blogs, which provides relevant and up-to-date information on an established theme.

Chapter 26 of the book "199 Internet-Based Businesses You Can Start With Less Than One Thousand Dollars: Secrets, Techniques, and Strategies Ordinary People Use Every Day to Make Millions" is presented. It focuses on Internet writing businesses which include blog writing, freelance writing, and family histories writing. It discusses the business overview, skills, tips, and sources of information on each business. It also presents a case study on the company A Touch of Color Make-Up and its owner Sharyn Scully.

Chapter 7 of the book "199 Internet-Based Businesses You Can Start With Less Than One Thousand Dollars: Secrets, Techniques, and Strategies Ordinary People Use Every Day to Make Millions" is presented. It focuses on specific avenues which provide information through the Internet to entice customers, clients, and potential buyers to an entrepreneur's web site. It advises providing content by writing articles which relate to a niche, and using language that is concise and simple to understand. It also discusses how to create an effective blog.

Recognizing emotion is extremely important for some text-based communication tools such as blogs. On commercial blogs, bloggers' negative comments or evaluations of products spread quickly in the cyber space. These negative comments are often harmful to enterprises and might result in great damage. Recently, researchers have paid much attention on sentiment classification to efficiently identify customers' negative emotions for helping companies to carefully response customers' comments. Following this trend, this study proposed a Neural Network (NN) based index which combines the advantages of machine learning techniques and information retrieval (semantic orientation indexes) to help companies detecting harmfully negative bloggers' comments quickly and effectively. Experimental results indicated that our proposed NN based index outperforms traditional approaches, including Back-Propagation neural network (BPN) and several semantic orientation indexes. [ABSTRACT FROM AUTHOR]

Blogs could be viewed as the 4th crucial Internet application, after E-mail, Instant Message, and Bulletin Board System (BBS). The business world has experienced significant influence by the blogosphere. A hot topic in the blogosphere may affect a product's life period. Moreover, an exposure of an inside story in the blogosphere may influence a company's reputation. Nowadays, a lot of companies attempt to discover useful knowledge from that huge amount of blogs for business purposes. Therefore, the major objective of this study is to propose a Fuzzy Adaptive Resonance Theory (ART) network based Information Retrieval (FAIR) scheme by combining Fuzzy ART neural network, Latent Semantic Indexing (LSI), and association rules (AR) discovery to extract knowledge from blogs. In the proposed FAIR, Fuzzy ART network firstly has been employed to segment bloggers. Next, for each customer segment, we use LSI technique to retrieve important keywords. Then, in order to make the extracted keywords understandable, association rules mining is presented to organize these extracted keywords to form concepts. Finally, a real case of cosmetics products evaluation has been provided to demonstrate the effectiveness of the proposed FAIR scheme. [ABSTRACT FROM AUTHOR]

This paper was inspired by the authors΄ personal experience of using social media systems over the last two years. During that time both authors have used a range of public, private and hosted social media systems for their professional activities and well as for personal use. They and other colleagues are convinced that a unified approach to social media systems can benefit the communications processes within their institution and its interaction with their important existing and potential clients, the students and alumni. After discussing the existing ad hoc use of social media the authors propose an action plan to achieve a cohesive approach to the more effective exploitation of social media. [ABSTRACT FROM AUTHOR]

The Opinion Detection from blogs has always been a challenge for researchers. One of the challenges faced is to find such documents that specifically contain opinion on users΄ information need. This requires text processing on sentence level rather than on document level. In this paper, we have proposed an opinion detection approach. The proposed approach focuses on above problem by processing documents on sentence level using different semantic similarity relations of WordNet between sentence words and list of weighted query words expanded through encyclopedia Wikipedia. According to initial results, our approach performs well with MAP of 0.28 and P@10 of 0.64 with improvement of 27% over baseline results. TREC Blog 2006 data is used as test data collection. [ABSTRACT FROM AUTHOR]

The primary focus of this paper is to describe stable statistics of the blogosphere΄s evolution which convey information on the social network΄s dynamics. In this paper, we present a number of non-trivial statistics that are surprisingly stable and thus can be used as benchmarks to diagnose phase-transitions in the network. We believe that stable statistics can be used to identify anomalous behavior at all levels: that of a node, of a local community, or of the entire network itself. Any substantial change in those stable statistics must alert the researchers and analysts to the need for further investigation. Furthermore, the usage of these or similar statistics that are based solely on the communication dynamics and not on the communication content, allows one to diagnose anomalous behavior with minimal intrusion of privacy. [ABSTRACT FROM AUTHOR]

We focus on automatic coreference resolution for blogs and news articles with user comments as part of a project on opinion mining. We aim to study the effect of the genre shift from edited, structured newspaper text to unedited, unstructured blog data. We compare our coreference resolution system on three data sets: newspaper articles, mixed newspaper articles and reader comments, and blog data. As can be expected the performance of the automatic coreference resolution system drops drastically when tested on unedited text. We describe the characteristics of the different data sets and we examine the typical errors made by the resolution system. [ABSTRACT FROM AUTHOR]

Chapter 9 of the book "Word-of-Mouth Advertising Online & Off: How to Spark Buzz, Excitement & Free Publicity for Your Business or Organization With Little or No Money," by Lynn Thorne is presented. It presents an overview of different internet marketing tools for nonprofit organizations such as blogs, virtual worlds, and viral marketing. It also explores various other tools and sites including social networking, widgets, and podcasting.

Chapter 7 of the book "Word-of-Mouth Advertising Online & Off: How to Spark Buzz, Excitement & Free Publicity for Your Business or Organization With Little or No Money," by Lynn Thorne is presented. It presents an overview of blog marketing, which is regarded as a great marketing tool to establish expertise, sparks sales, and allow open communication with consumers. It offers ways for blog creation, topic selection, blog promotion, and blog advertisement.

Chapter 7 of the book "The Secrets to Succeeding in Network Marketing Offline and Online: How to Achieve Financial Success Selling Network Marketing Products & Services," by Jonathan T. Street is presented. It discusses how network marketers can promote their business through blogs. It states that a blog is an easily publishable Web site, that can be updated very often. It is stated that blogs are the second best option for online marketing after e-mails.

Chapter 18 of the book "The Secret Power of Blogging: How to Promote and Market Your Business, Organization or Cause with Free Blogs," by Karen Jackie is presented. It presents a glossary of jargon related to blogs and business marketing through blogging. Moreover, it cites further book references on blogging that include "Online Marketing Success Stories: Insider Secrets From the Experts Who Are Making Millions on the Internet Today."

Chapter 17 of the book "The Secret Power of Blogging: How to Promote and Market Your Business, Organization or Cause With Free Blogs," by Bruce C. Brown is presented. It highlights several opinions from professional bloggers, as well as their advices and suggestions to create effective blogs. Specifically, it tackles the aspects as to how to avoid blog burnout, to build traffic to blogs and to create one's own domain for blogging.

Interviews with several professional bloggers related to blogging in the U.S. are presented. When asked about the introduction of blogging, Stefan Mischook reveals how he saw the significance of blogging and blogging software to make Web to be materialized. Justin Premick tackles the positive influence of blogging into communications, sales and corporate image. Jim Durbin discusses the common mistakes in blogging that include the failure to link to other sites.

Chapter 15 of the book "The Secret Power of Blogging: How to Promote and Market Your Business, Organization or Cause With Free Blogs," by Bruce C. Brown is presented. It provides a profile about ContentRobot, considered as one of the most respected designers of blogs or blog-powered Web sites in the U.S. Moreover, it explores the services of ContentRobot as well as its achievements, offering perspectives into outsourcing blogs as an alternative to in-house blogging and blog development.

Chapter 13 of the book "The Secret Power of Blogging: How to Promote and Market Your Business, Organization or Cause With Free Blogs," by Bruce C. Brown is presented. It discusses the potential future of blogging, considering that blogs were used to increase business communications, product awareness, Web site traffic and revenue increases. It considers how blogs will further grow as there exist laws and restrictions for blogging, as well as the rise of blogging issues in the blogosphere.

Chapter 12 of the book "The Secret Power of Blogging: How to Promote and Market Your Business, Organization or Cause With Free Blogs," by Bruce C. Brown is presented. It explores on how blogging enable to make more money in the business, aside from the traffic and revenue increase that blogs could provide. In addition, it delves into sources that could make one's blogs generate money, centering on the employment of Google Inc.'s AdSense and other paid-blogging sites.

Chapter 11 of the book "The Secret Power of Blogging: How to Promote and Market Your Business, Organization or Cause With Free Blogs," by Bruce C. Brown is presented. It primarily focuses about syndication of blogs, centering on Really Simple Syndication (RSS) and Atom feeds. Particularly, it explores on how RSS and Atom feeds work, centering on the function of syndication in expanding the overall effectiveness of a blog.

Chapter 8 of the book "The Secret Power of Blogging: How to Promote and Market Your Business, Organization or Cause With Free Blogs," by Bruce C. Brown is presented. It accounts the role of blogging to increase Web site traffic, considering blogging to enhance visibility in search engines and to attract more potential customers and visitors to Web sites. It also regards the need to effectively create Web sites and blogs, as these tools significantly gain visibility in search engine rankings.

Chapter 7 of the book "The Secret Power of Blogging: How to Promote and Market Your Business, Organization or Cause With Free Blogs," by Bruce C. Brown is presented. It highlights the significant relationship between blogs and Web sites, considering these tools as important means to communicate in business. It also explores the need to leverage both tools in the business, with the goal of capturing a blog audience and driving the audience to the business Web site.

Chapter 6 of the book "The Secret Power of Blogging: How to Promote and Market Your Business, Organization or Cause With Free Blogs," by Bruce C. Brown is presented. It primarily explores the process of creating a blog, regarding to build a blog for free through the use of the most popular tools on the Internet. Specifically, it accounts the role of a commercial blogging application, establishing a blog to be hosted on a corporate Web site.