17 results on '"Piercy, Nigel F."'
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2. The Impact of Lean Enterprise on Marketing Management
3. Identifying the Barriers to Market Orientation: British Retail Companies
4. A Managerial Approach to Mission Analysis
5. Process Issues in Customer Satisfaction Measurement and Management
6. Strategic and operational Market segmentation
7. Defining Quality: A Contingency Perspective
8. Tales from the Marketplace
9. Market-Led Strategic Change
10. Overview of Strategic Sales and Sales Management
11. The Evolution of the Strategic Sales Organization
12. Defining Quality: A Contingency Perspective.
13. A Managerial Approach to Mission Analysis.
14. Strategic and operational Market segmentation.
15. Process Issues in Customer Satisfaction Measurement and Management.
16. Identifying the Barriers to Market Orientation: British Retail Companies.
17. The Impact of Lean Enterprise on Marketing Management.
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