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DENVER, Nov. 13, 2024 /PRNewswire/ --ALLCITY Network, a leading digital sports media company, today announced the multi-market launch of new free ad-supported streaming TV (FAST) channels, bringing the best in [...]

Thought leaders in streaming advertising and the retail automotive digital environment set to join forces around the topic 'The Stream has gone Mainstream.' NEWPORT BEACH, Calif., March 14, 2024 /PRNewswire/ [...]

Research reveals Virtual Multichannel Video Programming Distributor (vMVPD) apps across Roku, Amazon Fire TV, and Samsung Smart TV devices have 2x lower invalid traffic (IVT) rates compared to non-vMVPD apps [...]

Samsung (34%), Roku (21%) and LG (14%) have a combined 70% device market share LONDON, Sept. 26, 2023 /PRNewswire/ -- https://c212.net/c/link/?t=0&l=en&o=3979314-1&h=988983529&u=https%3A%2F%2Fwww.pixalate.com%2F&a=Pixalate, the market-leading fraud protection, privacy, and compliance analytics platform [...]

Report reveals that open programmatic invalid traffic (IVT) rate dropped to 17% in Q2 2023; Roku still holds nearly half (45%) of the global CTV device market share. LONDON, Sept. [...]

LONDON, Aug. 31, 2023 /PRNewswire/ -- https://c212.net/c/link/?t=0&l=en&o=3957521-1&h=4291032471&u=https%3A%2F%2Fwww.pixalate.com%2F&a=Pixalate, the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today released its https://c212.net/c/link/?t=0&l=en&o=3957521-1&h=2308870482&u=https%3A%2F%2Fwww.pixalate.com%2Fctv-device-spoofing-report-roku&a=Q2+2023+ https://c212.net/c/link/?t=0&l=en&o=3957521-1&h=1265111015&u=https%3A%2F%2Fwww.pixalate.com%2Fctv-device-spoofing-report-roku&a=CTV https://c212.net/c/link/?t=0&l=en&o=3957521-1&h=317878078&u=https%3A%2F%2Fwww.pixalate.com%2Fctv-device-spoofing-report-roku&a=%C2%A0Device+Spoofing+Report%3A+Roku to [...]

Pixalate's Global Publisher Trust Indexes (PTIs) rank the quality of open programmatic app advertising inventory across multiple platforms, regions, and categories for Roku, Amazon Fire TV, and now, for the [...]

Samsung Smart TV commands increasing programmatic advertising market share, 19% in Q1 2023 up 3 percentage points YoY, trailing Roku (46%) and beating Amazon Fire TV (9%). LONDON, June 21, [...]

Report shows Roku still holds commanding market share among CTV devices (46%), but Samsung (19% market share - up 23% YoY) and Amazon (9% market share - up 44% YoY) [...]

LONDON, June 1, 2023 /PRNewswire/ -- https://c212.net/c/link/?t=0&l=en&o=3881408-1&h=528950307&u=https%3A%2F%2Fwww.pixalate.com%2F&a=Pixalate, the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today released its https://c212.net/c/link/?t=0&l=en&o=3881408-1&h=3076959733&u=https%3A%2F%2Fwww.pixalate.com%2Fq1-2023-ctv-device-spoofing-report&a=Q1+2023+ https://c212.net/c/link/?t=0&l=en&o=3881408-1&h=1285468907&u=https%3A%2F%2Fwww.pixalate.com%2Fq1-2023-ctv-device-spoofing-report&a=CTV https://c212.net/c/link/?t=0&l=en&o=3881408-1&h=2890518973&u=https%3A%2F%2Fwww.pixalate.com%2Fq1-2023-ctv-device-spoofing-report&a=%C2%A0Device+Spoofing+Report to [...]

MobileFuse LLC finishes first in Q1 2023 Mobile rankings, while Sharethrough tops the Web Seller Trust Index LONDON, May 18, 2023 /PRNewswire/ -- https://c212.net/c/link/?t=0&l=en&o=3869467-1&h=160045251&u=http%3A%2F%2Fwww.pixalate.com%2F&a=Pixalate, the global market-leading fraud protection, privacy, [...]

Unveiled at DeepIntent's second annual Innovating with Intent event, research highlights the opportunities pharma brands have to reach adults 50 and over with relevant CTV advertising NEW YORK, May 15, [...]

Pixalate's Q1 2023 Delisted CTV Apps Report reveals a 59% YoY increase in apps delisted from Roku and a 49% YoY increase in apps delisted from Amazon Fire TV LONDON, [...]

Pixalate research finds 24% of global open programmatic ad spend on Amazon Fire TV CTV traffic targets apps referred to by 10+ Bundle IDs as of Q1 2023 LONDON, May [...]

Magnite, Pubmatic, Comcast's FreeWheel, TripleLift, Index Exchange among top ad platforms based on CTV open programmatic ad market share in March 2023. LONDON, April 20, 2023 /PRNewswire/ -- https://c212.net/c/link/?t=0&l=en&o=3843087-1&h=3998327236&u=https%3A%2F%2Fwww.pixalate.com%2F&a=Pixalate, the [...]

Amazon Fire TV gained 86% year over year market share in North America LONDON, April 7, 2023 /PRNewswire/ -- https://c212.net/c/link/?t=0&l=en&o=3831189-1&h=467572976&u=https%3A%2F%2Fwww.pixalate.com%2F&a=Pixalate, the market-leading fraud protection, privacy, and compliance analytics platform for [...]

Pixalate's Q4 2022 Delisted CTV Apps Report reveals 3.7K delisted apps drove $8.9M+ in estimated open programmatic ad spend across Roku ($8.8M+) and Amazon Fire TV ($65K+) in 2022; 3.5% [...]

Pixalate finds the share of spoofed ad traffic purporting to be from Roku devices increased to 6% in December 2022, up from 3% reported in August 2022 LONDON, March 8, [...]

Report reveals almost all (98%) of internet-connected U.S. households are now reachable via open programmatic CTV advertising; Roku remains dominant device type with 50% open programmatic CTV ad market share [...]

MobileFuse LLC finishes first in Q4 2022 Mobile rankings, while Sharethrough takes the top spot for the Web Seller Trust Index LONDON, March 6, 2023 /PRNewswire/ -- https://c212.net/c/link/?t=0&l=en&o=3801680-1&h=3095372241&u=http%3A%2F%2Fwww.pixalate.com%2F&a=Pixalate, the global [...]

Pixalate research finds 92% of global open programmatic ad spend on Roku CTV apps targets apps referred to by 2+ Bundle IDs as of Q4 2022 LONDON, Feb. 23, 2023 [...]

Pixalate debuts ad industry's first vMVPD (Virtual MultiChannel Video Programming Distributor) identification capability and finds vMVPD apps have lower invalid traffic (IVT) rates than other apps. LONDON, Dec. 21, 2022 [...]

LONDON, Dec. 7, 2022 /PRNewswire/ -- https://c212.net/c/link/?t=0&l=en&o=3730004-1&h=406191296&u=https%3A%2F%2Fwww.pixalate.com%2F&a=Pixalate, the global market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today released the https://c212.net/c/link/?t=0&l=en&o=3730004-1&h=3657204730&u=https%3A%2F%2Fratings.pixalate.com%2Frankings%2Fctv%2Fseller-trust-index%2FRoku%2FNA%2F20220601&a=Q3+2022+Seller+Trust+Indexes - including [...]

NEW YORK, Nov. 22, 2022 /PRNewswire/ -- Technavio has been monitoring thehttps://www.technavio.com/report/demand-side-platforms-dsp-for-programmatic-advertising-market-industry-analysis?utm_source=prnewswire&utm_medium=pressrelease&utm_campaign=Autov7_VSS_report_wk48_2022_008&utm_content=IRTNTR74606, operating under the Systems Software market. The report estimates the market to register an incremental growth ofUSD 473.66 [...]

Research study reveals 2x more ad fraud in Q2 2022 on Roku apps without app-ads.txt vs. with app-ads.txt; IVT rates were 16% onRoku devices and 17% onAmazon Fire TV devices [...]

Report reveals 94% of U.S. households are now reachable via programmatic CTV advertising; Roku remains dominant device type with 44% programmatic CTV ad market share LONDON and PALO ALTO, Calif., [...]

Report provides detailed rankings for ad sellers across Roku, Amazon Fire TV, Google and Apple app stores - including breakdowns by region and device - and highlights Magnite, Comcast's FreeWheel, [...]

Pixalate's Connected TV (CTV) Ad Fraud Series for July 2022 reveals that app 'spoofing' impacts 3% to 5% of open programmatic ad traffic on apparent Roku and Amazon Fire TV [...]

Pixalate's free MRT for Slack provides publishers, ad buyers, privacy regulators, and other Slack users with quick access to ad supply chain insights for over 10 million websites and mobile [...]

Digital Sylvia, LLC, the company that owns the WATCHFREEFLIX(TM) branded AVOD channels adds WATCHFREEMYSTERYFLIX(TM) and WATCHFREEADVENTUREFLIX(TM) to its expanding lineup of ad-supported genre channels. Launching these two new channels today [...]

Report reveals 92% of U.S. households are now reachable via programmatic CTV advertising; Roku remains dominant device type with 47% programmatic CTV ad market share LONDON and PALO ALTO, Calif, [...]

ALEXANDRIA, Va., Nov. 30, 2021 /PRNewswire/ -- Cross Screen Media, a tech firm specializing in optimized local TV and CTV ad planning and measurement, today announced a new capability for [...]

Report reveals a 50% year-over-year increase in open programmatic CTV ad spend and a 71% increase in the number of CTV apps that support open programmatic advertising LONDON and PALO [...]

Report reveals 78% of U.S. households are now reachable via programmatic CTV advertising, but ad fraud rates remain high, at 24% in Q420 PALO ALTO, Calif., March 23, 2021 /PRNewswire/ [...]

Programmatic OTT/CTV advertising marketplace continues rapid growth in 2020 despite ad fraud rates hovering around 20%; Apple TV gains significant market share, but Roku remains the top OTT/CTV device PALO [...]

Hulu (+44%), Sling TV (+30%) among notable app risers; All major device types see ad spend bump, including Roku (+44%) and Apple (+41%) PALO ALTO, Calif., June 1, 2020 /PRNewswire/ [...]

PBS, CNBC among fastest-rising apps, while Hulu and Sling TV see ad spend decreases of over 25% PALO ALTO, Calif., April 22, 2020 /PRNewswire/ -- Pixalate, a global ad fraud [...]

Experienced video ad tech and publisher development executive joins the newly formed connected TV ad network LOS ANGELES, May 23, 2019 /PRNewswire/ -- Tetra TV, the first transparent connected TV [...]

The breakthrough ad platform delivers addressable campaigns at scale for advertisers across leading video publishers, pay TV operators, and streaming devices. LOS ANGELES, April 30, 2019 /PRNewswire/ -- Tetra TV, [...]

Comprehensive Resource Provides Advertisers Access to Connected TV Platforms, Premium Ad Inventory and Analytics NEW YORK, Sept. 24, 2018 /PRNewswire/ -- Hearst Television Inc. has launched Hearst Anyscreen, an over-the-top [...]

Former Crackle Director of Sales to Lead Advertiser Partnerships at XUMO IRVINE, Calif., July 18, 2017 /PRNewswire/ -- XUMO, the premier LIVE and video-on-demand (VOD) over-the-top (OTT) service for the [...]